Registry Detail
Details
ID:
1948
Type:
Interpretation
Last updated:
20 January 2004
Classification:
ISIC Rev. 3.1, 5219 - Other retail sale in non-specialized stores
ISIC Rev. 3.1, 5231 - Retail sale of pharmaceutical and medical goods, cosmetic and toilet articles
ISIC Rev. 3.1, 5232 - Retail sale of textiles, clothing, footwear and leather goods
ISIC Rev. 3.1, 5233 - Retail sale of household appliances, articles and equipment
ISIC Rev. 3.1, 5234 - Retail sale of hardware, paints and glass
ISIC Rev. 3.1, 5239 - Other retail sale in specialized stores
ISIC Rev. 3.1, 5251 - Retail sale via mail order houses
ISIC Rev. 3.1, 5231 - Retail sale of pharmaceutical and medical goods, cosmetic and toilet articles
ISIC Rev. 3.1, 5232 - Retail sale of textiles, clothing, footwear and leather goods
ISIC Rev. 3.1, 5233 - Retail sale of household appliances, articles and equipment
ISIC Rev. 3.1, 5234 - Retail sale of hardware, paints and glass
ISIC Rev. 3.1, 5239 - Other retail sale in specialized stores
ISIC Rev. 3.1, 5251 - Retail sale via mail order houses
Title
Catalog showrooms
Request
What is catalog showrooms? Should be the ISIC code 5251?
Discussion
Decision
According to the Dictionary of Marketing Terms of the American Marketing Association, a catalog showroom is "a retail outlet that consumers visit to make actual purchases of articles described in catalogs mailed to their homes or available for reference in the store".
There is usually a wide range of goods on display, reflecting the range of goods offered in the catalog. The sale of the items is conducted in the store, so, as separate establishments they should be classified as stores carrying a variety of goods, i.e. in 5219. If the range of goods is limited, this establishment could also be classified in the corresponding class of group 523.